Introduction to Brand Boards in Concours Pro

Contents

What is a Brand Board?

A brand board is a tool designed to keep your brand’s visual identity consistent and organised. It gathers your design elements like colours, fonts, and logos, ensuring uniformity across emails, websites, and funnels.

Why You Need a Brand Board

Brand Consistency

A brand board helps you centralise your visual elements, such as logos and fonts, ensuring your brand looks the same across all platforms, including emails, websites, and social media.

Time Efficiency

By having everything stored in one place, a brand board saves you time from searching for logos or remembering specific colour codes. It streamlines the creation of new content.

Easy Management

With a brand board, managing your visual elements becomes much simpler. You can easily locate and apply your logos, colours, and fonts, ensuring everything stays on-brand.

How to Create a Brand Board

First, Go to Marketing > Brand Boards.

Start a New Brand Board

Click the New button to start a fresh brand board.

Choose a template or create a blank board by selecting Continue.

Click the edit icon in the logo section.

Upload up to two logos from your media library.

Add Your Brand Colours

In the Colours section, click Add to input your brand colours.

You can add up to 10 colours (the board will always display at least two).

Edit and rename each colour as needed.

Set Up Your Fonts

In the Typography section, click Add to select up to five fonts for your brand.

Choose fonts from the drop-down list for each slot.

Once you’ve added your logo, colours, and fonts, your brand board is complete. This will allow you to quickly and consistently apply your brand’s visual elements across your marketing materials.

FAQs

Will changing colours in the brand board affect existing emails or funnels?

No, updating the brand colours will only affect future designs. Existing emails or funnels won’t be updated automatically.

How many colours and fonts can I add to a board?

You can add up to 10 colours, 5 fonts, and 2 logos to each brand board.

Where will I see the logos I’ve added?

The logos will be stored in a folder within your media library, named after the brand board. You can also delete older logos from the library if needed.

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