Emails landing in spam folders can disrupt communication and affect business. Here’s a guide to help you troubleshoot common issues and improve email deliverability when using Concours Pro.
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Sending From a Public Domain
Avoid using free domains like gmail.com or yahoo.com for sending emails, as these are likely to be marked as spam. Use a domain that you own and that aligns with your brand.
DMARC
If your domain has a DMARC policy but isn’t verified with your SMTP provider, your emails may end up in spam. Verify your domain with the SMTP provider to ensure messages are authenticated correctly.
List Health & List Collection
- Ensure all recipients have given explicit consent to receive your emails.
- Regularly clean your list of inactive or cold subscribers.
- Use double opt-in for forms to secure your email list.
Sending Internal Mail
If you’re sending emails to the same domain from which they originate, they may be flagged as spam due to the system detecting potential spoofing. To avoid this, use an external email provider for testing or whitelist the SMTP provider’s IP address for internal communications.
